homework

Unit 1



Give an example of cross media synergy? ikea and Mergers
Companies often attempt to achieve synergies by merging with other companies to which they are compatible. For example, a manufacturing company may have the most up-to-date technology to make the best product of its type on the market, but has a lackluster logistics system. An older manufacturing company may have a stellar logistical system, but outdated manufacturing equipment. If the two companies merge, they can accomplish more together than they could apart.

Create a digital media diary for the weekend - record all the digital media that you consume? 

this weekend i used my phone, earphones. a speaker, laptop, a soundboard, headphone and a television .





Week 2 

-Technological Convergence:

-Pre-production: planning

-Production: doing the project 

-Post-production: editing

-Distribution: sending it out

-Exhibition: audience consuming it

-Access: opportunity to approach 
-Immediacy: the quality of bringing one into direct and instant involvement with something

-Portability: easy to carry and move


-Convenience: going through something without struggle

-Interactivity: the process with two or more people

-Personalization: adding your own ideas to it

-Connectivity: being connected



How has access to digital media technology changed the way in which the audience consumes media? 

the access to digital media technology changed the way in which the audience consumes media by because they could get onto different products and can mostly go on the product you use the most of the time.

What is Consumer-generated content?  Short for user-generated content, UGC is the term used to describe any form of content such as video, blogs, discussion form posts, digital images, audio files, and other forms of media that was created by consumers or end-users of an online system or service and is publically available to others consumers and end-users. User-generated content is also called consumer generated media( CGM)




No comments:

Post a Comment